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Point of view: Cost to Serve & Pricing optimization

Are you cutting into your margins unnecessarily or missing out on opportunities to win new business? Gartner estimates that for “every 1% decrease in variable costs results in a 5% increase in profit.” Imagine how much more profitable your company could become, knowing the true "Cost to Serve" your customers and enjoying the benefits of that additional 5% in profit.

Do you want to understand the maturity levels of your cost-to-serve pricing practices and what are the key focus areas to enable greater profitability in an increasingly competitive environment? Want to find out more about how Synovum can quickly hep you to capture lost business opportunities and profitability through improved service to your customers?

For more information, let’s talk it through with a no obligation video conference call or a meeting with one of our executive partners. Email: to arrange a call.


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improving the approach to customer-centric costing and pricing activities